LinkedIn connects the world's professionals to make them more productive and successful. With more than 645+ million members worldwide, including executives from every Fortune 500 company, LinkedIn is the world's largest professional network on the Internet. The company has a diversified business model with products in Talent Solutions, to attract talent and recruit candidates from the world’s largest talent pool; Marketing Solutions, to market to the world's largest professional audience; Sales Solutions, to power your social selling efforts with real-time sales intelligence; and Learning Solutions, to develop talent and keep skills current with personalized eLearning.
Who will I be working with?
At LinkedIn Canada, you'll be placed with the Marketing Solutions team. The Marketing Solutions team leverages LinkedIn's global scale first-party data, insights, and performance-driven advertising products to help their customers build relationships with the world's professionals to make them both more successful.
What am I going to be working on?
Some of the projects previous M2T cohorts have worked on include:
Optimizing campaigns for Fortune 500 companies so that they can succeed in achieving their campaign objectives
Analyzing various sectors to share industry trends and opportunities to clients
Consulting on creative best practices
Advise organizations on their content strategy by offering data analysis and user insights
You also get the opportunity to attend high profile invite-only events, such as LinkedIn’s Agency Champions and the Tech Summit!